For Wrigley Extra brand we have created a “bullet time” effect photobooth detecting users’ smiles and placing a ding on their teeth.
To achieve that we used a Kinect camera and face tracking algorithms. After detecting a smile we triggered all nine DSLR Cameras.
Next, the user could select their favourite photo and choose a headline for their picture. After the moment of postprocessing the user could see their gif displayed on the screen and a photo strip was being printed.
The brand ambassadors were able to moderate the photos that were taken and within few seconds users could see their pictures on a big led display.
